Somi Choi

Somi Choi
LEAD DESIGNER / ILLUSTRATOR Every waking day for Somi requires three things: coffee, Spanglish and more coffee. When she’s not traversing the great distances to and from the coffee pot, she’s bringing a little “Seoul” to idgroup as a designer and illustrator. Originally from South Korea, and growing up in Honduras as a teenager, Somi adds a distinctive visual style to idg’s creative mix. She has a unique ability to see an opportunity in design and loves solving complex problems with reason-based, well-thought-out design. In her free time, she continues to develop her creative skills through working on nonprofit projects, lettering and illustrations. Somi holds a degree in graphic design from Pensacola Christian College. She likes to spend her time messing up her kitchen and calling it baking or making use of Instagram’s forever-scroll. Somi is an up and coming designer with strategy and user-friendly design as her compass.
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